What is the strike-through price on your watches?

This is the original listing price of that particular watch on our site.

Sometimes, a watch will have a strike-through price next to our selling price, and is sometimes accompanied by “was.” This is the original listing price of that particular watch on our site. We may mark down our price(s) from time to time based on market conditions and other factors. Sometimes these price markdowns are temporary, and sometimes they are permanent. The strike-through price is there to provide a point of reference to your savings if you were to purchase the watch at the current price.

Nothing can replace your own comparison shopping. If this is an important factor for you in your purchasing decision, then we recommend you conduct your own individual search as well.